Upgrade Your Skills…..
PROFITS & PRODUCTIVITY
On October 14, ActionCOACH, Mark Raciappa, will be presenting a 2-hour workshop for business owners, right here in Tallahassee! There will be a Vendor Expo from 6 – 7 PM too!
There’s one formula that matters above all others in business…
Revenue – Expenses = PROFITS and the one with the most profits WINS!
In each of the 4 x 4 areas, you’ll be taught not just the generalized principles of each, but you’ll improve your skills, so you can maximize the implementation of the specific strategies you’ll learn. Then we’ll workshop each area, so you go home with practical, applicable strategies! Here’s what we’ll cover…
4 Areas To Massively Increase Revenue
Lead Generation: Dramatically increase volume and quality of prospects by learning how to create marketing material that actually ‘sells’ and doesn’t just ‘look good’! You’ll learn how to better quantify marketing results; and be introduced to a vast array of additional lead generating strategies and their specific mechanics.
Convert EVERY Lead: You don’t ‘inquire’ about a product or service if you’re not prepared to buy it! Neither do your prospects. In this section you’ll learn specific strategies to influence and compel your prospects to buy. Some will literally be magic, others will just seem like it; but in every case you’ll be stunned at their power. We’ll be workshopping your scripting and sales process too; along with strategies to make you incomparable to your competition, so you can avoid petty price wars!
Get Your Customers Back: Statistically, businesses don’t make a profit on a customer until their 4th visit. Learn specific strategies to create, long-term, loyal ‘Raving Fans’ that return to you over and over! You’ll learn to identify your business’s levels of service and where they need to be, to get clients back. You’ll also workshop specific ways to reactivate your past clients and implement a frequent buyers’ incentive program that will work for your business.
Maximize Each Clients’ Spend: We’ll cover the critical mistakes and effects of ‘discounting’ and ‘price setting’. You’ll learn how to quantify and qualify what you stock (both products AND services)! You’ll also be workshopping strategies to make sure you get the maximum ‘wallet-share’ of each customer. Don’t give them any reason to spend with your competitors!
4 Areas To Maximize Your Productivity
Entrepreneurial Mindset: Meet your ‘Success Saboteur’ (they’re closer than you think!) and develop specific strategies to help you develop your entrepreneurial mindset and minimize your personal constraints! Re-setting your mindset is a pre-requisite to move from the ‘reactive tactical’ form of management experienced by most small business owners and the ‘self employed’, to a ‘proactive strategic style of leadership. The Best Way To Predict The Future, Is To Create It, so you’ll workshop strategies for practical planning and goal setting. Let everyone else dance to your tune! You’ll eliminate hours of stress and be rewarded for your attention, with nights of peaceful and sound sleep!
Time Management: Henry Thoreau said, “It’s not enough to be busy, so are the ants. The question is, what are we busy about?” In this module you’ll learn how to accomplish more than ever before! These strategies are essential, if you’re to work with others, in a coordinated way, to grow your business, without having to multiply your efforts.
Team Development: An effective team is essential to even the most basic leverage in business. Learn how to improve your teams passion, responsibility, loyalty and pride in what they do. You’ll go back to your business, knowing the process, to develop a culture that’ll have every team members’ buy in! You’ll also learn how to become a better leader. After all, people quit ‘bosses’; not ‘jobs’.
Systemization: Your business systems and processes are perfectly designed to achieve the results you’re getting. If you want better results, you must constantly improve your systems. This module will help you understand how to develop both ‘process’ and ‘people’ systems, to ensure consistency, dependability, and quality. You’ll workshop Key Performance Indicators and metrics that will allow you to eliminate gaps and overlaps and allow you to determine whether every employee is an asset, or a liability.
