Foundations of Marketing for Successful Advertising
Everyone wants to know where to advertise and how to get the best bang for their buck. Many business owners jump the gun disseminating mismatched and ill-timed advertising and wonder why it doesn’t work. This class will take you back to some of the basic marketing concepts that you need to address before you advertise. It will then address how to transfer this into a “brand.” After that we will discuss some advertising strategies, especially the effectiveness of newer formats.
No cost to attend but registration is required at http://sbdcfamu.org/sbdc-workshops/
